A Technique for Producing Winning Copywriting Ideas
Looking for a good idea? Look no further. Here you'll find a simple and effective way to come up with dozens of great ones
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February 8, 2021
Two Best Jiu-Jitsu Copywriting Secrets
The first secret will add new confidence to your writing. They second one will make you one of the best copywriters in the country.
February 2, 2021
How the First Thing You Learn in Judo Can Help You Rise to the Top of the Copywriting A-List
Success in judo does not begin with your throwing ability It begins with your ability to bounce back up after you get thrown.
February 1, 2021
The Curse of the Black Square!
Curse of the Black Square
If you want to rise to the top of the copywriting A-list, my friend, you must avoid this most dangerous and costly mistake.
January 31, 2021
The New Rules of Copywriting
"A lot of writers know the rules about writing......but they don't know how to write."--Sean Connery as William Forrester in Finding Forester
January 31, 2021
Would you wash and iron a shirt for a nickel?
You can get tons of great ideas out of cold copywriting books. Here is one concept that you could borrow with amazing results....
January 31, 2021
Are you an innovator or an imitator?
In order to get to the next level, my friend, you need to understand the difference between the concepts of modeling and imitating.
January 31, 2021
The Two Most Powerful Words in Copywriting
This is one of those great copywriting tips nobody tells you about. It's one of the supreme copywriting tips I have use to rise to the top of the A-list.…
January 30, 2021
How News-Style Copy Can Increase Sales Exponentially
The closer your message resembles the news, the greater your chance of opening your prospect's mind to your sales message.
January 29, 2021
The History of “Frankly, I’m Puzzled…
It's one of the oldest "teasers" in the book, "Frankly I'm puzzled." Copywriters still use it today. Here's why and why it continues to work.
January 29, 2021